Monday, March 30, 2015

Social Currency

In our world today, social currency often times lead one further than actual currency. Social currency is defined as a level of popularity that can be used to their advantage.

When I think of people who are rich in social currency, I think of those people who have millions of followers on Instagram and Twitter. These people manage to gain followers in various ways and usually receive sponsorships from companies. The free mercy these people receive are given in the hopes that they will post about it. For these companies, this is a great way to gain customers through a platform they may not have thought about. 

When thinking of those who are poor in social currency, what comes to mind first is cyberbullying. Negativity in cyberspace can really get into the heads of those with that negative social currency. 

Social currency can help you or sometimes it can hurt you. The best thing to do is to know where to draw the line.

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